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Typically, we are into starting something new. People are into starting new nonprofits instead of joining forces with a nonprofit with similar organizations. Moreover, we have some $200,000 nonprofits that are not growing, meeting their mission, or increasing their impact. Many forgo the steps for scaling and optimizing significance when jumping to start a nonprofit, and this is problematic. To further our understanding, we bring in social entrepreneur, lecturer, and Co-Founder of Spark™, Kathleen Janus. Kathleen discusses her upcoming book Social Startup Success: How the Best Nonprofits Launch, Scale Up, and Make a Difference as the playbook of how to support and play your role in the nonprofit sector. She emphasizes: Creating a culture of innovation Measuring impact for better scaling Finding an appropriate funding model Embracing collective leadership Utilizing storytelling for growth   Links: Kathleen’s website: www.kathleenjanus.com Kathleen’s link to purchase book and accessories: http://www.kathleenjanus.com/socialstartupsuccess.html Entrepreneurship Survey Report: http://www.kathleenjanus.com/resources.html Social Start-up Success Evaluation Tool kit: http://www.kathleenjanus.com/resources.html Twitter: www.twitter.com/@kkellyjanus   *****Timestamped Highlights**** (3:09) Kathleen shares her inspiration in writing her book  (5:04) A common obstacle nonprofits face (7:00) Getting over the hump: growing your budget from 500,000 to 2,000,000 with 5 steps (7:30) Step 1: Create a culture of innovation- the importance of testing and improving as they grow. (7:45) Step 2: Measuring impact to scale more quickly (8:35) How to measure impact and scale with relatively little money in the bank (10:03) Braven: an organization measuring impact by using specific data metrics (11:48)- Advancing your metrics: Testing the Counterfactual: (14:04) Step 3: Find your funding model (15:05) Step 4: Build a culture of collective leadership for growth (16:26) Number 5: Make storytelling a practice for growth (22:00) Kathleen shares a dirty secret and honest truth (23:20) A Success Story from Focusing on Resources: Last Mile Health Women’s Healthcare Clinic (28:36) Problematic tendency: lack of incentive to acknowledge failure in the nonprofit sector. (32:05) Kathleen shares how she knows when it is time to quit