How to Understand Airline User Behavior [American Airlines Case]
I see so many airlines build new digital solutions to adapt to the new reality of travel. The move to a touchless, contactless, digital journey is on every airline agenda. But what is the process behind building these new airline digital solutions? I talked to Diego Brunot, UX Lead at American Airlines. Diego and his team work on what is now a crucial part of the airline travel journey, the post-booking digital experience. Listen to the new episode of the Diggintravel Podcast about how to understand new traveler behavior in the post-COVID recovery period to build new digital solutions. LINK TO THE ARTICLE WITH OTHER LINKS: https://bit.ly/3fuNXsT