Lippincott's 'Carrie Dragshaw' on drag, 'Bake Off'—and the personas we all create every day

Brand innovation and strategy partner Dan Clay talks about creating his 'Carrie Dragshaw' persona, meeting Sarah Jessica Parker and the drag we all wear every day.

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Lippincott's 'Carrie Dragshaw' on drag, 'Bake Off'—and the personas we all create every day3 years ago

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Lippincott's 'Carrie Dragshaw' on drag, 'Bake Off'—and the personas we all create every day

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