LODGING On Demand — Episode 16: Marketing in a Post-COVID Hotel Industry
Hotels are starting to ramp back up for the summer travel season, but hoteliers looking to promote their properties are facing a new marketing landscape. LODGING Editor Kate Hughes discussed marketing in a post-COVID hotel industry with Sheila Schottland, vice president of brand marketing at Wyndham; Deb Gabor, marketing specialist and author of two books on brand loyalty, Branding is Sex and Irrational Loyalty; and Emily Dille, director of marketing for Classic Hotels a Resorts. Subscribe for more LODGING On Demand on YouTube or wherever you listen to podcasts (iTunes/Apple Podcasts, Google Podcasts, Spotify).