How Microsites Elevate Your ABM Approach, with Karthik Chandhramoulie
In this episode, Benji talks to Karthik Chandhramoulie, Sr. Director of Marketing at Guild Education.
At Guild Education, Karthik and his team are executing a highly personalized, ABM approach. Using microsites and retargeting Guild is getting their message in front of some of the largest organizations in the country. Learn how to personalize your storytelling and scale microsites in this fascinating episode.