197) Cold email breakdowns with Will Allred

Will Allred is the Co-Founder and COO at Lavender. In this episode, Will talks to us about framework behind a great cold email, what the data supports, and we'll break down some emails. Connect with Will on LinkedIn here and Lavender here. Resources mentioned in the episode: Show Notes Page  Here are three more ways to get help with your prospecting: Our best bite-sized content. Want my best LinkedIn posts, podcasts, and webinars? Stuff you can implement in 10-15 minutes or less? Look no further. Outbound Squad. A program for reps who crave accountability, structure, and results over theory. If you hate hitting plateaus in your sales career, check it out. Accelerator. Give your team hands-on training and coaching to overcome call reluctance, build meaningful relationships with prospects, and land more meetings through their cold outreach.

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