185 - Cindy Baier, President & CEO of Brookdale Senior Living, on Leading the Nation’s Largest Senior Living Operator Before & After the Covid Crisis
Cindy Baier is President and CEO of Brookdale Senior Living, the largest senior living operator in the nation. The $2.8 billion company operates nearly 700 senior living communities and has the ability to serve approximately 60,000 residents through its independent living, assisted living, memory care, and continuing care retirement communities.
As CEO, Cindy led the company through the largest public health crisis in 100 years by prioritizing the health and well-being of residents, patients, and associates. Her new book, Heroes Work Here: An Extraordinary Story of Courage, Resilience, and Hope from the Front Lines of COVID-19, recounts how she and her team successfully navigated this period of uncertainty and upheaval. She shares her lessons learned, her compassionate leadership philosophy, and how her experiences growing up on a farm in a small town in Illinois shaped her as an executive today.
You can find more information on Cindy’s book, Heroes Work Here: https://www.brookdalenews.com/brookdales-ceo-shares-book-on-how-to-navigate-crisis-and-beyond-heroes-work-here-is-available-now-in-hardcover.htm
And purchase it here: https://www.amazon.com/Heroes-Work-Here-Extraordinary-Resilience/dp/1955884056