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What started as a way for Vassar College alumni to fill open air time on its radio station has turned into a launching pad for Aaron Bendich's "Borscht Beat," a weekly FM radio show (on Radio Catskill, WJFF-90.5) featuring Jewish music, old and new.   The 28-year-old launched the hour-long program from his Brooklyn apartment in 2020 (in the throes of quarantine) as a way to revive – and continue – his family's love for Jewish music. In less than two years, Bendich has built up a large community of listeners and has expanded to three additional radio stations – WJFF Catskill, WVKR Poughkeepsie and WCFA Cape May.   Now he's launching a record label, also called "Borscht Beat," to more actively engage in the Jewish music scene.   In this interview, Bendich speaks with B'nai B'rith CEO Dan Mariaschin about "Borscht Beat" – the radio show and the label – the future of Jewish music and much more.   Thanks for checking us out! Subscribe to the B'nai B'rith podcast on Apple Podcasts, Spotify or wherever you listen.   And be sure to follow us: Twitter: https://twitter.com/BnaiBrith Facebook: https://www.facebook.com/bnaibrithinternational/ Instagram: https://www.instagram.com/bnaibrith/ YouTube: https://www.youtube.com/bnaibrithinternational