Product Marketing Life | Derek Osgood, Ignition
This week we’re joined by Derek Osgood, CEO and Founder of Ignition, the up and coming game-changing go-to-market tool, set to change GTM for PMMs everywhere. Derek shares his career journey, his drive to become CEO, the value his PMM skills have proven to be, top tips for GTM, and more. --- "Product marketing is probably the best possible function to learn how to become a great strategist because more so than pretty much any other role, it just sits at the center of everything."