M&M 125: Keeping Your Brand "Regular" and Relatable with Julien Saunders of rich & REGULAR

Julien and Kiersten, the couple behind the award-winning blog and forthcoming book, rich & REGULAR®, are known for their pull-no-punches yet humorous creative storytelling about life and money. In this episode, Julien shares with host Joe Saul-Sehy about the early days of rich & REGULAR and his priority (then and now) of getting the message and heart of their brand figured out first before focusing on making money.

You’ll also hear why Julien believes all creators should “be willing to be human” and focus just as much on being as entertaining as they are educational. Plus, Julien shares some behind-the-scenes insights on how he and Kiersten create their current video series, Money on the Table.

This episode is brought to you by Starship

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