Big Data a AI – Technology Changing the Electoral Game

Technology is opening a new front in the battle for our data. Although social media enables peer-to-peer dialogue, public discourse and political messaging; it also provides access to our data allowing mapping, psychographic profiling, mobile geo-location, ‘dark ads’, and ‘embeds’ with superior targeting. With the elections around the corner, this discussion series featuring Vikram Chandra, Shivnath Thukral, Paroma Roy Choudhry, Pratham Mittal and Umang Bedi, is centered around Internet political activism in the Indian context.

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