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Guests: Taly Goody is a personal injury lawyer, and Michelle Fonseca-Kamana exclusively practices lemon law. Both immersed themselves in social media, successfully leveraging the platforms as free marketing channels. Topics: Using social media to market a practice Their process for creating videos “The Power of Planning” Why they use YouTube and Facebook and not LinkedIn or Twitter Repurposing their videos for multiple social media platforms What makes a good video? What makes a bad video? Tools mentioned: Ring light for atmosphere Canva Pro for backgrounds and Instagram Reels InShot App to add text Videoleap Editor App to repurpose reels New Insights (brought to you by Nota): Eric Ganci answers Robert Southwell’s last question:  “Who are the trial attorneys you thought were most effective? And what made them a particularly good litigator in the courtroom?” Special thanks to our sponsors, Lawclerk, Alert Communications, Abby Connect, and Clio.