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Bill Eckstrom (@ecsellsports) is the CEO and founder of Ecsell Institute, the parent company of Ecsell Sports, Ecsell Business and Ecsell Education. Bill’s robust professional career path has encompassed sales, sales leadership, executive leadership with private and publicly traded companies, and as a founder of start-ups. In 2008, he established EcSell Institute to fill a void he witnessed and personally experienced in the coaching and leadership profession within businesses. Since then, Ecsell’s research and improvement programming expanded into the athletic and academic worlds.

In 2017 and again in 2022, Bill took to the TEDx stage, where he shared his research and experiences in renowned talks that have five million views. Most recently, Bill co-authored The Coaching Effect: What great leaders do to increase sales, enhance performance, and sustain growth, which became an Amazon best-selling book in its first week of launching in 2019.In our interview today he takes his research and data from the business leadership world and demonstrates how it works in the sports coaching realm, where coaches tend to excel, and where they most often fall short. Get ready to take some notes. 

This week’s podcast is brought to you by our friends at Sprocket Sports.  Sprocket Sports is a new software platform for youth sports clubs.  There are a lot of these systems out there, but Sprocket provides the full enchilada. They give you all the cool front-end stuff to make your club look good– like websites and marketing tools – AND all the back-end transactions and services to run your business better so you can focus on what really matters – your players and your teams. 

Sprocket is built for those clubs looking to thrive, not just survive, in the competitive world of youth sports clubs.  So if you’ve been looking for a true business partner – not just another app – check them out today at https://sprocketsports.me/CTG.

Become a Podcast Champion! This weeks podcast is also sponsored by our Patreon Podcast Champions. Help Support the Podcast and get FREE access to our most popular online courses, a $300 value. If you love the podcast, we would love for you to become a Podcast Champion, (https://www.patreon.com/wayofchampions) for as little as a cup of coffee per month (OK, its a Venti Mocha), to help us up the ante and provide even better interviews, better sound, and an overall enhanced experience. Plus, as a $10 per month Podcast Super-Champion, you will have access to never before released and bonus material, including:

• Downloadable transcripts of our best podcasts, so you don’t have to crash your car trying to take notes!
• A code to get free access to our online course called “Coaching Mastery,” usually a $97 course, plus four other courses worth over $100, all yours for free for becoming a patron.
• Other special bonus opportunities that come up time to time
• Access to an online community of coaches like you who are dedicated listeners of the podcast, and will be able to answer your questions and share their coaching experiences.

Thank you for all your support these past four years, and a special big thank you to all of you who become part of our inner circle, our patrons, who will enable us to take our podcast to the next level. https://www.patreon.com/wayofchampions