Brant Cooper: Becoming Disruption-Proof in a Digital Age
Brant travels the globe speaking with entrepreneurs and intrapreneurs about how to discover and create new value, and about empowering individuals to make the change they want to see in the world. Brant Cooper is the New York Times bestselling author of The Lean Entrepreneur and CEO of Moves the Needle. With over two decades of expertise helping companies bring innovative products to market, he blends agile, design thinking, and lean methodologies to ignite entrepreneurial action within large organizations. In this episode, Brant shares insights on becoming disruption-proof and staying ahead of the ever-changing digital age. He explains why it is important to delegate decision-making and focus on organic and sustainable growth to remain competitive. He also encourages small businesses to focus on agile management, communication and iteration loops to discover new approaches. Finally, Cooper emphasizes the need for team structures so that managers and owners can have their attention focused on one entity – the team. Listen to the podcast episode with Brant and learn how to stay ahead in a digital age by becoming disruption-proof!