Marketing Consultant Ayo Abbas
Spring 2020. A pandemic lockdown. Doesn’t sound like the ideal time to build a business, but Ayo had 20 years of marketing experience as her foundations. And a love of marketing that she’d put to good use on herself.
Specialising in the ‘built environment’ - think construction, engineers, architects - Ayo launched a podcast that raised her profile and brought her clients. Repurposing content across socials and her newsletters, Ayo put the same plans, systems & processes she uses with clients to boost her own business.
With award-winning added to her LinkedIn profile, she’s built something pretty special. Maybe we can learn by studying the blueprints.
Seriously so much to learn on the content marketing strategy Ayo is using!
You'll find full show notes and transcript for this episode at beingfreelance.com
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