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We hear talk of the "Amazon Effect" that seems to be wiping out retail in the form we knew it.  As a leader, even outside of retail, what might be the writing on the wall that requires you to adapt, even if it’s in a counter intuitive manner? Could the answer be something as crazy as a shorter work day where everyone goes home at 1:PM? Could the answer be walking away from your largest income generator? Crazy? Maybe. Let's find out. Our guest is Stephan Aarstol. Mark Cuban singled Stephan out as one of his best investments in the history of Shark Tank. In fact, Jeff Bezos name dropped Stephan Aarstol in his 2016 annual letter to stockholders. The UK's Daily Mail called him "America's Best Boss,” while Hamburg, Germany's Morgenpost, hails him "the World's Best Boss." Stephan Aarstol is a seasoned Internet Entrepreneur on the cutting edge of the direct-to-consumer revolution. He's also the author of The 5 Hour Work Day: Live Differently, Unlock Productivity, and Find Happiness. Websites: https://www.towerpaddleboards.com https://towerbeachclub.com https://www.towerelectricbikes.com Social Media: https://www.facebook.com/TowerSUP https://twitter.com/Towerpb https://www.linkedin.com/in/stephanaarstol https://www.instagram.com/towerpaddleboard Part 2)  Income, Profit, and Growth - How Success Can Murder Your Company Reinventing and Diversification Discovering Your Business isn't really under your control In a Commoditized World, it's Got Nothing to do with Price The Democratization that created Bigger Monopolies Why Business is 1+ (the right) 1 to = 11 The New Rules of Innovation . . . . Curious about how to tap into what drives meaning in your life and create meaningful transformation in the lives you touch? I invite you to: DovBaron.com Learn more about your ad choices. Visit megaphone.fm/adchoices