Purple Cow: Transform Your Business By Being Remarkable (Seth Godin)

- Brown cows are boring - succeeding today takes being a purple cow - Appealing to everyone is a lost cause.  Go for a sliver group of “sneezers” - Playing it safe is risky, very good isn’t good enough   Guests: Andrew Smith, Founder of ProRustics Home a Furnishings - ProRustics.com - Instagram - @ProRustics   Austin Groff, Founder of Dutch Country Hand Rolled Soft Pretzels - Instagram - @DutchCountrySoftPretzels - https://www.facebook.com/Dutch-Country-Hand-Rolled-Soft-Pretzels-518236568293529/

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