Start With Why

Start With Why: How great Leaders Inspire Everyone to Take Action (Simon Sinek) - Marketers heavily rely on manipulation, not relationship, to generate sales - Comparing features doesn’t help a customer’s decision.  Your story is key. - People don’t buy your what you do, they buy why you do it

2356 232

Suggested Podcasts

Project Management Institute

Criminal

Kanu Masenda Jacobsen

KTLA Audio Network , Rich DeMuro

Jason Contreras

Martin W. Ball

Rosebud Baker a Andy Haynes