193: How To Sell Your MOST EXPENSIVE Gym Membership Package
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The truth is, your most expensive option should be the one that aligns with your average member’s needs, not just a few.
But what you’re really selling isn’t this membership or that membership. What you’re selling is the transformation they want to see.
In this week’s video, we’re going over…
-- How to value stack your most expensive offer
-- How to use positioning in your sales pitch
-- How to address the cost objection
-- How to sell the transformation