How to Create Raving Fans and Scale Through Customer Service w/ Jean McGhee

This week on BizSchool, I’m sitting down with Jean McGhee to talk about all things growth. A number of things go into building a successful brand, and Hollywood Feed hits the main points off the bat. With exceptional customer service that has fans raving and quality, American-made products on almost every shelf, Hollywood Feed is thriving in a time when retail stores are closing around the country. Check out this week’s episode to learn everything from what goes into choosing a new dog food brand to how Hollywood Feed adapted their strategy while dealing with COVID-19.

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