Building The Service Course

If you follow professional cycling and are attracted to specialty coffee, beautiful custom bikes, and boutique travel, then there’s no doubt you haven’t already come across Christian and Amber Meier’s businesses. The unlikely couple from Canada, of all places, embarked on a professional cycling career for Christian and settled in the once sleepy Catalan town of Girona. The two of them are the founders of La Fabrica, Espresso Mafia and Service Course which have now become institutions of Girona that people seek out.. Now, The Service Course boasts 4 European locations and includes some of cycling’s biggest stars as both investors and employees. Names like Michael Woods, Kasia Niewiadoma, Edvald Boasson Hagen as investors, along with Simon Gerrans as CEO. It’s a remarkable story that isn’t even close to being finished yet, so grab a coffee, trap in, and hear where Christian and Amber’s story started so you can follow where it’s going.

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