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"Your business doesn't have to be active everywhere, but one thing to think about is your demographic because while they may be of a certain age, they will eventually be replaced by the generation behind and that generation will certainly see things a bit differently." ― Stephanie Rubio No, this isn't another episode about the magic of TikTok. This is an episode about why you simply should become an early adopter of social media platforms in order to help grow your audience. While TikTok may become the next Snapchat, changes are another "new" platform will eventually replace it soon enough. Remember, marketing is all about transcending with your audience and growing with them. FIND SOVERVE ONLINE AT: Web - soverve.com Instagram - @_soverve Facebook - @soverve LinkedIn - @stephanievrubio HELP SPREAD THE WORD: It would be absolutely amazing if you could please share this episode with your Twitter community. Click here to tweet some love! FEEDBACK + PROMOTION: Is there a specific topic that you'd love for us to cover on the show? Drop us a note at hello@soverve.com or send us a voice note/direct message on Instagram!