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“You’re only going to get paid as much as you think you’re worth. You're only going to get paid only as much as you're willing to ask for.”

Launching a new business is only half the battle. To be successful, you have to stay focused to grow your brand. It’s not easy and there are a lot of mistakes to be made. On this week’s episode of The SimplyBe. Podcast, Jess talks you through the five most effective decisions she made that helped her grow her brand.

Tune in to learn why your style guide is so important, why you should make no apologies for your pricing, and how to pick a winning team.

• [01:04] - Writing sabbatical in Costa Rica
• [06:17] - Listener review of the week
• [08:09] - The five best things I did to scale my business
  • [14:35] - Investing in a style guide
  • [17:17] - Hiring my first employee
  • [21:59] - Productization & process
  • [27:21] - No apologies for pricing
  • [30:01] - Leah Neaderthal
  • [32:14] - Core values that mean something

Jessica Zweig is an international award-winning entrepreneur and the Founder and CEO of SimplyBe. In 2018, she won the Gold Stevie® Award for “Female Entrepreneur of the Year,” was previously named a Top Digital Marketer To Watch by INC. and a “Personal Branding Expert” by Forbes. As a thought leader with over ten years of experience in digital marketing and social media, Jessica frequently speaks and facilitates workshops and masterminds, teaching the power of personal branding to corporations.

Jessica has been featured as a leading entrepreneur and personal branding expert in Forbes, Crain’s, MarketWatch, Chicago Tribune, Chicago Sun-Times, Refinery 29, Tasty Trade, BizTech Magazine, Today’s Chicago Woman, NBC, ABC, CBS, FOX News 32, and more.

She is currently writing her first book, Be. A No-Bullshit Guide to Creating Self-Worth and Net Worth Just by Being Yourself. Follow her on Instagram @jessicazweig or send her a note at jessica@simplybeagency.com.

If you'd like to receive new episodes as they're published, please subscribe to The SimplyBe. Podcast in Apple Podcasts, Google Podcasts, Spotify or wherever you get your podcasts. If you enjoyed this episode, please consider leaving a review in Apple Podcasts. It really helps others find the show.

This podcast episode was produced by Dante32.