Finding Your Niche: Who are YOUR People?

If you’ve been spinning your wheels trying to find your niche and YOUR people, you need to take a step back and look at your values and what you value in others. Ask yourself what characteristics they have that you relate to. When you find your niche, you’ll be more clear on who it is you want to help so that you can speak directly to them in your social media posts and your content so you aren’t spraying and praying to everyone. The more you know your people, the better you’ll be able to help them.

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