Using Customer Conversations to Fuel Your Go-To-Market Playbook with Tyler Barron
Tyler Barron, Chief Revenue Officer at Encapture, joined me for this weeks episode to discuss the importance of listneing to your customer. Encapture is the intelligent document automation platform that helps companies be more efficient and customer-centric.
In this weeks episode we discuss and cover:
- How to successfully pivot sales strategy and still increase revenue amidst market uncertainty.
- How to build trust and credibility with your CEO and Board
- Why empowering sales team and focusing on customer language leads to success.
- When and how to identify and harness individual motivation for optimal performance.
- The link between balancing people, customers, and market trends.
- Creating innovative solutions and seeing the positive impact they have on people and businesses.
All that and more in this episode.
