Skin in the GAME
This podcast episode is about why success is next to impossible without enough skin in the game.
People message me all the time and say, "I bought a Home Study program for my nephew, and he never even did it," or "I bought a Home Study program for my mom, and she never lost any weight with it."
This is sad, but it doesn't surprise me at all, because I’ve NEVER seen anybody succeed when they don't have skin in the game.
Meaning, they’re not going to value something they get for free because people do not value free (especially if someone else forces it on them, even with good intentions).
It's the same if you buy something for your kids vs. if you make them purchase part of it themselves. If they help buy it, they will appreciate it more. (Same deal with their time. If they help choose and cook breakfast, they'll be more invested in eating it.)
It's not about the money (or even the time) itself. It’s about the fact that most people aren't invested enough if they don't trade something of value to them in order to get a result they say they want.
Some people do pay and STILL won't work the program. For example, people buy online courses or a book, then don’t take the course, won’t watch the videos, and won’t read the book...all because it’s not worth their time to finish it. They just don't have ENOUGH skin in the game.
I can’t even wrap my head around instant or easy success. Any success I have sure as heck wasn't instant. I paid for it with blood, sweat, and tears.
I’ve got a documentary coming out, and Lord knows most people who see it will say I’m an overnight success.
Nope. It’s taken me 25 years to become an “overnight” success.
Code Red is the easiest hard out there, but people on our program have had to cry at times and say no to the chili feeds and bake sales. They’ve had to measure their food, spend Sundays getting their chicken cooked, and take their water bottle wherever they go.
The gimmicky quick fix is appealing. I get it.
AND nobody's gonna hand your success to you.
Even if they did, then without skin in the game, you wouldn't value it, so you wouldn't be satisfied with it.
"Well, you don't know me, Cristy."
Maybe not, but I know human nature, and without skin the game, we don't value what we have (or what we COULD have if we'd just do our part to get it).
If you've been avoiding "having" to put skin in the game with Code Red - or in ANY area of your life - then tune into this episode to help you understand how and why you're not actually protecting yourself by avoiding that investment of time/and or money. (The opposite - you're hurting your ability to succeed, BIG TIME.)
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