‘The Summer Slump’ – Myth or real?
The myth of the summer slump in fundraising is often used as an excuse to justify dips in revenue during June, July and August. But instead of making this assumption and dialing back on your efforts and communication, Trent shares a better way. In this episode, he charges churches and nonprofits to combat this mythical summer slump with some practical tips on communication, summer campaigns and clear goals. Don’t make your so-called ‘summer slump’ a self-fulfilling prophecy. Instead, turn it upside down!