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We're a month into the New Year. If you made a goal to lose weight... how's it going? 

If you've quit and are beating yourself up because you “never stick to your goals,” please stop. I know the two reasons why. 

In last week’s episode, I gave you the first reason. Go back and check it out if you missed it.

This week, I’m sharing the second major reason you can’t stick to your goals. And it has nothing to do with what to eat or how to exercise.

When you start a goal, you're all fired up with excitement and motivation. It feels easy. Then life happens. The fire goes out and you’re left with your regular old feelings. 

Most diets don’t address this truth, but I will:

You’re not a loser if excitement and motivation fade -- they were never meant to last! 

Your goals fail because you expect to feel good about them all the time. Spoiler: you won’t. That's not how the brain works. 

Successful weightloss comes in the moments you feel like shit and don't eat over it. That's what we work on in No BS – what to do when you’re tired, cranky, and forgot why you wanted to lose weight in the first place. 

So, if you feel like giving up, listen to today’s episode -- Part 2: Why You Can’t Stick to Your New Year's Resolutions. You'll come away with:

• Two feelings that are a lot more helpful than motivation and excitement
• Three questions to ask yourself in the moments you want to quit.

I hope you keep going. You can lose your weight for the last damn time. But how you do it will look different than what the diet industry has sold you.

Get the Free Course here:
https://NoBSFreeCourse.com