#187: Michael Stelzner – How to run profitable events (without sponsors or selling from the stage)
Michael Stelzner is the founder of Social Media Examiner and the man behind Social Media Marketing World, the industry's largest conference. He takes a very different approach to events. Before talking with Michael, I was told that events are not profitable from ticket sales, that you had to design events to make money during the event itself by selling products or bringing in sponsors. But he disagrees. In this episode you'll learn The nitty gritty of the economics behind events Where things get expensive How to save money And how to make your event feel more like a fine dining experience than a marketplace Full transcript and show notes Michael's Website / LinkedIn / Twitter / Instagram *** CONNECT ???? Subscribe to the newsletter ???? Get my Professional Creator Crash Course (free) ???? Get my full gear list (free) ???? Connect on Twitter ???? Connect on Instagram ???? Make a guest or mailbag request ???? Check out our curated Playlists *** SPONSORS ???? View all sponsors and offers *** SAY THANKS ???? Leave a review on Apple Podcasts ???? Leave a rating on Spotify Learn more about your ad choices. Visit megaphone.fm/adchoices