Episode 15 - Paul Mabray - Wine Industry's Digital Godfather
In Episode 15, we sit down with Paul Mabray, the digital godfather, to the wine industry. We discuss his career and metamorphosis from young beer salesman to one of the leading proponents of the transformation of the wine industry from one that has historically been technology adverse to an industry that needs to embrace the power of digital and social marketing and new routes to the consumer.