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In today’s episode, Ron Belldegrun and Devon Kuehn, CEO and CMO of ByHeart no-compromise nutrition infant formula, spotlight their amazing formula brand and discuss the critical importance of high quality baby nutrition in a world increasingly filled with, well – filler products and other junk ingredients. In fact, ByHeart is the first new formula brand in fifteen years, breaking down sturdy barriers in an industry that hasn’t kept up with the latest in science. Their willingness to invest time and money for the sake of a better product for better health is something I can stand behind with my full support. We also chat about the recent formula shortage, the clinical process of replicating breast milk as closely as they can, laying the foundation for baby growth and development, and the importance of owning your supply chain and inspecting your own ingredients – two pillars of good business that I am also very familiar with. You will learn about... Launching ByHeart Breaking into the formula industry  The infamous formula shortage  Breast milk vs. formula Clinical studies, outcomes, and FDA approval Optimal protein intake and infant growth The ByHeart formula  Prioritizing supply chain and ingredients  Working with parents (and Joe Biden!) The ByHeart family promise Resources: https://byheart.com/products/whole-nutrition-formula?utm_source=google&utm_medium=cpc&utm_campaign=Search_Brand_General_Exact_Leads_tImpShare&utm_campaignid=18389804762&utm_term=byheart&utm_content=622950198201&gclid=Cj0KCQjwj7CZBhDHARIsAPPWv3fDswWt--riIJ_DzFVJngzlDMz4YhvOelTM8RtpR6etUw_pM83l7hcaAsWpEALw_wcB (Whole Nutrition Infant Formula) — Join the waitlist! https://byheart.com/pages/our-clinical-trial (ByHeart clinical trial) – Learn about the latest research  https://byheart.com/pages/our-nutrition (ByHeart nutrition spotlight) — Breast milk is the blueprint https://byheart.com/pages/our-story (The ByHeart story) — An evolution that’s years in the making Twitter: https://mobile.twitter.com/byheartbaby (@byheartbaby) Instagram: https://www.instagram.com/byheart/ (@byheart) Facebook: https://www.facebook.com/byheartbaby (@byheartbaby) Connect with Kelly: https://kellyleveque.com/ (kellyleveque.com) Instagram: https://www.instagram.com/bewellbykelly/ (@bewellbykelly) Facebook: https://www.facebook.com/bewellbykelly/ (www.facebook.com/bewellbykelly) Be Well By Kelly is produced by http://crate.media/ (Crate Media). Mentioned in this episode: Hiya http://HiyaHealth.com/Kelly (Get 50% off your first order at HiyaHealth.com/Kelly and give your kids the full-body nourishment they need to grow into healthy, happy adults.) Cozy Earth https://cozyearth.com (Get 35% off sitewide when you use the code 'BEWELL' at CozyEarth.com.) Indeed http://Indeed.com/Kelly (Start hiring today with a $75 sponsored job credit at Indeed.com/Kelly.)