Local Marketing Institute Q&A Session July 16, 2021

Each week, Eric, Jason and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google My Business, social media, email marketing, websites, online advertising and more.

GMB News - Chat is available again, phone numbers can now be hidden.
Yelp has a new app - Yelp Audiences.
TikTok is focusing more on local advertising.
Longer videos on TikTok.
NextDoor is going public.
Should you geotag photos to rank higher in local search?
Is there enough awareness among small business owners for the need for a GMB listing?
Where do we get a privacy page for paid ads?
Are there any third party services to help manage Google Messages?
What do you do when Google changes your primary category?
How do you add GMB subjective attributes?
How to optimize for local voice searches?
How do you choose keywords and categories that will help you rank better in local searches?
As a Level 7 Google Local Guide, what are the best ways to help my clients increase visibility?