#54: Kristina Azarenko
This week we talk with Kristina Azarenko, Founder of Marketing Syrup and the creator of the 45-day SEO challenge course. We cover her beginnings as a Linguistics major in Belarus, and how her job as a debt collector led her a career in digital marketing and SEO, her career in agencies and in-house, what led her to founding her own company. With the holidays coming up, we also dive into E-Commerce SEO strategy, how to handle Black Friday and Cyber Monday strategies, faceted navigation and site speed and much much more. See: