CIM042: Running a Popular WeChat Account in 2019: What Works and What Doesn’t with Hailey of Sugarandspice
In this episode I spoke with Hailey, one of the co-founders of the fashion and lifestyle WeChat Official Account Sugarandspice. If you’ve read my book, Digital China: Working with Bloggers, Influencers, and KOLs, then you may be familiar with her name as we used the SugarandSpice mini-program shop as a case study in the book. […]