Product Dversiom - Fraud is Everywhere!
If you are a producer of specialty products - particularly name-brand products, chances are you have faced product diversion or will at some point. From hair care products to purses.to specialty foods, product diversion is a practice where merchandise intended for a particular distribution channel is shifted and sold elsewhere without the knowledge or permission of the company. Diverters go to great lengths to entice suppliers with shell companies and elaborate presentations - all sounding too good to be true. The practice erodes the brand, interferes with a company's revenue and distribution channels, causes problems with existing customers, and creates difficulties with product authentication. Listen to Florida Investigator Reginald Reggie Montgomery explain how he tracks and exposes these diversion fraudsters to protect a company's image and brand.