Email Fundraising Masterclass with John Walsh
John Walsh comes to the Nonstop Nonprofit podcast through a purely digital path that began with some of the hardest-to-engage audiences and then expanded to include broader digital strategies. These days, he advocates for nonprofits to lean into digital fundraising, with his specific passion being email.
As a self-proclaimed “digital guy” himself, our host David Schwab has seen how digital fundraising’s speed, directness, and consistency contribute to donor awareness and engagement in ways that direct mail can’t. But just like you all, he's still learning—and John makes that education exciting!
Listen in as John teaches us how a holistic communication strategy adds value to all of your fundraising channels, provides actionable first steps for email newbies, and shares his secrets to keeping digital fundraising fresh and successful.