Older audience? Find the next generation of donors with Emily Taylor

As donors get older, it's essential for nonprofits to find new, younger donors to keep their organizations running. In this episode of The Small Nonprofit, I talk to Emily Taylor, the founder of Teeny Big, where she helps nonprofit leaders create clear, defined paths to build engagement with people so they can achieve their goals faster. Emily talks about the challenge of engaging younger donors and her insights on how to understand and connect with them.

 Key Highlights:

  • How can nonprofits better engage with younger donors?
  • How strategic listening can help connect your organization with new audiences or deepen connections with existing ones.
  • How can we recognize and overcome unconscious biases to make better strategic decisions?

Connect with Emily:

LinkedIn: https://www.linkedin.com/in/emily-taylor-teenybig/

Free worksheet on biases: https://mailchi.mp/teenybig/beyondbias



Our friends and sponsors at Keela asked me to put together a guide of fundraising tips I wished every small nonprofit knew. Go ahead and download the guide here: https://www.keela.co/consultant/the-good-partnership (and don't forget that Keela offers our listeners 40% off their first year's subscription).

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