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In this episode, we meet Duncan McIntyre, the CEO of Highland Electric Fleets, Inc., the electric school bus company. He saw an opportunity to provide a managed solution for large fleets lacking the expertise to adopt this new technology. He envisioned electric buses as a way to improve air quality, reduce pediatric asthma, integrate renewable energy into the grid, and serve multiple purposes. Duncan's disruptive approach includes a subscription model based on total acquisition cost, offering a comprehensive and affordable solution for schools and local authorities to transition to electric buses.

Creating a cohesive culture at Highland involves aligning diverse perspectives and values toward a shared mission. Duncan acknowledges that people from different industries bring their own cultural norms, but he emphasizes the importance of customer-centricity as a core value across all teams. Innovation is another key aspect of the culture, encouraging employees to think outside the box, challenge the status quo, and continuously iterate and improve. Highland operates with agility, adapting to the rapidly changing market by setting shorter-term plans and remaining open to new ideas. 

Join us in this episode as Duncan explains how a supportive-coaching leadership style, and resilience resonates with him among the 21 traits of authentic leadership. His advice for leaders in the auto industry today is twofold. First, he suggests carving out a larger R&D budget and encouraging teams to spend time tinkering and iterating. This fosters a culture of innovation and creativity throughout the organization. Second, he emphasizes the importance of senior leadership adopting an entrepreneurial mindset and seeking training to foster innovation. While process and metrics are crucial for delivering reliable vehicles, leaders should also prioritize coaching and training that allows for the introduction of new ideas.

Themes discussed in this episode:

• A Mission-vision driven leadership
• Building a culture of innovation
• Learning the value of electric vehicle
• Cultivating a high-performance team
• Applying different leadership styles
• Leadership and organizational culture

Featured Guest: Duncan McIntyre

What he does: Duncan is the CEO of Highland Electric Fleets, Inc. Highland stands at the forefront of revolutionizing student transportation by embracing electric vehicles. They possess the necessary resources to assist communities in transitioning to a modern fleet without straining their current budgets.

On leadership: “You have to focus on key milestones, you can't do everything. You have to get to sort of a minimally viable proof point, in order to go, you know, candidly raise money, so that you can then further invest in people, systems, processes, customers, projects, all the pieces that any business needs to focus on.”

Episode Highlights:

[03:09] The big fleets: As Duncan became obsessed with EV, he realized that big fleets face challenges in adopting new technology due to lack of expertise and high costs. A managed solution provider can stitch together financing, monetize tax credits, and...