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Welcome to the Green Rush, a KCSA Strategic Communications Production, a weekly conversation at the intersection of cannabis, psychedelics, the capital markets and culture.  This week Kris Krane is back for a new episode with special guests Armani White and Sean Berte, Owners of Firehouse, a Boston-based cannabis dispensary set to open in 2024. Armani and Sean join us this week to build upon Kris' Forbes column, “What’s Killing Social Equity In Cannabis? Lack Of Banking,” to discuss their mirrored journeys as cannabis consumers-turned-advocates, their advocacy work and the accompanying challenges, the duo’s path to cannabis retail, ownership and raising capital, impacts of the Social Equity Fund and Safe Banking, and the social equity-focused retail dispensary, Firehouse, which is poised to disrupt the way companies select and showcase cannabis brands for retail sales. Today’s episode marks the second installment of the new edition of the Green Rush that follows Kris’ latest Forbes column. In these episodes, Kris will welcome a guest, typically someone who is quoted in the column, to further discuss and flesh out the narrative. If you are interested in learning more about Firehouse and the advocacy work that Armani and Sean are involved with, visit the links in our show notes. Also, be sure to follow Firehouse, Armani and Sean on LinkedIn, Twitter and other top social media platforms. So sit back and enjoy our conversation with Armani White and Sean Berte of Firehouse.  Links and mentions in the show https://www.shopfirehouse.com/ https://www.forbes.com/sites/kriskrane/2023/08/01/whats-killing-social-equity-in-cannabis-lack-of-banking/?sh=7e13aca95a9f Equitable Opportunities Now: https://masseon.com/ Links to the guest’s company and social media accounts Firehouse LinkedIn: https://www.linkedin.com/company/firehouseboston/ Firehouse Twitter: https://twitter.com/Firehouse_MA Firehouse Instagram: https://www.instagram.com/firehouse_ma/ Firehouse Facebook: https://www.facebook.com/Firehouse-MA-105258278885900 Armani White LinkedIn: https://www.linkedin.com/in/armani-white-78b0aa229 Sean Berte LinkedIn: https://www.linkedin.com/in/sean-berte-49426390 Show Credits: This episode was hosted by Kris Krane of KCSA Strategic Communications.  Special thanks to our Program Director Shea Gunther. You can learn more about how KCSA can help your cannabis and psychedelic companies by visiting www.kcsa.com or emailing greenrush@kcsa.com. You can also connect with us via our social channels: Twitter: @The_GreenRush Instagram: @thegreenrush_podcast LinkedIn: https://www.linkedin.com/company/thegreenrushpodcast/ Facebook: https://www.facebook.com/TheGreenRushPodcast/  YouTube: https://www.youtube.com/channel/UCuEQkvdjpUnPyhF59wxseqw?disable_polymer=true