Authentic Connections
In conversation with the marketing team at Clearly Blue Digital, with Chitra from Adeptic Creative Labs.Aishwarya, Snegha and Sakshi talk about marketing in their own words. This team is a very young team of enthusiastic, creative and passionate people who share -What attracted each one to the world of marketing- Spontaneously and in the course of work- Asking google, and finding out the why behind marketing- did DM once and learned it formally at Clearly BlueLearning about marketing via home business and passion-driven careers- learning patience when getting those followers- being consistent- engaging with followers, building your networkBeing consistent by- Making genuine and valid connections in the online worldChanges in marketing tools in the last 2 years, rise of automationMarketing in a B2B business, seeing outcomes is a while away unlike B2CTakes time for people to recognize a brand, how one presents their brand mattersQuality is more important than quantityTell the story of who you are as a business or productBuilding a portfolio of a businessChallenges faced as a new marketing teamHelping new companies get started with marketingMessages for aspiring marketeersLearning through experiences on the jobFocus on the howBeing consistent flexible and adaptableThis podcast is brought to you by Adeptic Creative Labs with support from the team at Clearly Blue Digital.Write to us at podcasts@adepticlabs.com.Follow us on LinkedIn at Adeptic Creative Labs and Clearly Blue Digital.