NL Conversations: Vanita Kohli-Khandekar on business of news media, the need for not-for-profit journalism
Vanita Kohli-Khandekar is a journalist and author, whose book The Indian Media Business: Pandemic and After was released in October this year. In this interview with Chitranshu Tewari, Vanita explains the relationship between how broadcast media makes media and what the audience gets to see, the business economics of ad-funded media, and the lack of government foresight in seeing media as an industry.