How Do Brands Read Your Mind?| E20 | Advertere TV Explains
How do brands form a connection with their audience or how do they know exactly what their customers want?The answer to all these questions is Neuromarketing!Neuromarketing forms the bridge between brands and consumers’ minds. Neuromarketing, in simpler words, is a brand’s attempt to understand consumer psychology.Neuromarketing is present around us in ways that we are not even aware of.In today’s episode, we have discussed how Neuromarketing can be defined as a marketing tool to do market research and make consumer-centric decisions.TIMESTAMPS0:00-0:17 Preview0:18-0:46 Introduction0:47-1:10 What is Neuromarketing?1:11-1:37 How does it work?1:38-3:10 Neuromarketing tools3:11-3:32 Pros of Neuromarketing3:33-4:10 Cons of Neuromarketing4:11-4:30 Neuro Marketing going mobile4:31-5:12 Examples of Neuromarketing5:13-5:39 Conclusion5:40-6:01 OutroAdvertere TV Explains; is a segment where we pick interesting anecdotes, case studies, and concepts related to marketing and business and break them down for you in a manner that is easy to comprehend.----------------------------------------------------------------------------------------------- Subscribe to our channel for more insightful content: https://www.youtube.com/channel/UCO-pBm48XMavz3qud5szFTgYou can reach us at: info@advertere.org Check out Advertere: The Marketing SocietyInstagram: https://www.instagram.com/advertere.tms/LinkedIn: https://www.linkedin.com/company/advertere-tms