Michael Sykes on Sneaker Sales Plummeting, How "The Last Dance" Helps Jordan Brand, How Shoe Companies Influence NBA Moves and More (Ep. 206)
Alex Kennedy talks with Michael Sykes II, who writes the Kicks You Wear newsletter for USA TODAY's For The Win. They discuss how sneaker sales have plummeted recently, how athleisure shoes impact the sneaker market, what impact "The Last Dance" is having on Jordan Brand, whether big men can sell shoes, the sneaker-brand landscape, how shoe companies influence NBA free agency and the draft, and much more. See omnystudio.com/listener for privacy information.