JP Moery’s Association Playbook – Episode 143: Best Practices for Launching Member Councils, with Peter Kaminskas
A common theme most associations wrestle with is the question of how increased engagement can lead to renewal and acquisition growth. Host JP Moery’s guest this week is his good friend of more than a decade, Pete Kaminskas, CompTia’s Vice President, Member Relations – Public Sector a Advocacy. Pete shares, “While there are many avenues to pursue on this topic, the concept of launching new membership councils is yet another strategy to drive relevance, visibility and, yes – growth, within your association.” JP and Pete discuss best practices in developing and launching member councils.
