E35 - How Influence a Co. Became One of the Fastest Growing Content Marketing Agencies in the US with John Hall
John Hall is the CEO of Influence a Co. a well known content marketing agency, a top rated keynote speaker who also writes for Forbes and Inc. and has contributing to over 50 other publications. He's the author of the hit book “Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter To You” which is how I heard about him. Last but not least his company has been ranked #239 on the Inc. 5000 fastest growing company list. During our interview we discuss: - John shares the revenue #'s that allowed his company to be ranked on Inc. 500 three years in a row. - John shares how they got customers during the early startup days. - Then he shares the #1 strategy that they use to get new clients today. - We talk about how to become a fearless entrepreneur. - John talks about his favorite form of content and why. - He shares a few tips on how both companies and personal brands can build influence in a noisy world. - John defines content triggers and why they are important. - John shares the biggest mistakes he sees marketers, bloggers and personal brands making when it comes to content marketing. - He shares his favorite growth tools/software he uses to help grow his content marketing agency. - John shares his favorite book that he suggest we all read. John's websites: www.influenceandco.com Twitter @johnhall John@influenceandco.com https://www.linkedin.com/in/johnhall4/