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Episode 2.10 of Marketing Scoop is a little different – this is a segment from a 5-part livestream series bringing you 120 of the world’s leading digital marketers - all be answering the same question - “what’s your number 1, actionable digital marketing tip for 2019.” This particular section features Andrea Vahl, Amy Bishop, Leah Buckingham-Warner, Kristian Haanes, Chad Pollitt, Teresa Heath-Wareing, Stephan Spencer, Kirk Williams, Michael Fleischner, Lexi Mills, Marcus Sheridan and Kevin Gibbons. Here’s a summary of what was covered... 1:47 “Focus any Facebook Ads you have around conversions – test using 4:5 frame dimensions for video.” Andrea Vahl from andreavahl.com 4:04 “Start with a customer-centric approach to the purchase journey.” Amy Bishop from cultivativemarketing.com 7:40 “Get involved in influencer marketing.” Leah Buckingham-Warner from butterflymarketingconsultancy.co.uk 11:07 “Begin your planning for 2019 now – planning is everything!” Kristian Haanes from webinara.com 14:48 “Be prepared for the USA version of GDPR! And put much more budget into the content that you produce.” Chad Pollitt from inpwrd.com 18:43 “Think about how you can connect to your audience through authenticity.” Teresa Heath-Wareing from teresaheathwareing.com  21:34 “Steal featured snippets from your competitors!” Stephan Spencer from stephanspencer.com 25:02 “Take a hard look at investigating Amazon advertising.” Kirk Williams from zatomarketing.com 27:50 “Stay abreast of the latest developments in marketing technology.” Michael Fleischner from bigfinsolutions.com 30:24 “You need to really care about the thing that you’re creating.” Lexi Mills from leximills.net 32:30 “Record an authentic video addressing the top 7 concerns that your customers have.” Marcus Sheridan from marcussheridan.com 37:20 “Push for more crazy ideas! And think strategy, not campaigns.” Kevin Gibbons from resignal.com I hope that you enjoyed this great selection of thoughts and tips from today’s livestream! Check out the rest of the recordings from this mini-series at http://www.digitalmarketingin2019.com