Getting Started With Multi-Touch Attribution
Today, on episode 30 of the 3Q Digital Download, host Joe Kerschbaum in joined by the 3Q Decision Sciences Team to discuss the very hot and yet very underutilized practice of multi-touch attribution (MTA). Listen in to understand the basics, including: Key questions MTA can answer for your organization Top benefits of investing in MTA How to know if your company is a good fit What you need to be successful And more! Subscribe to the 3Q Digital Download Podcast via iTunes, Stitcher, or wherever you listen! Intro/Outro Music Credit: Jazzy French via Bensound.com
