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We discussed about Product Led Growth in a couple of episodes in the past. Now in this episode, we're discussing about Product Led Onboarding with Despina Exadaktylou. Despina is a Product-Led Champion and a SaaS consultant at ReinventGrowth.  In this episode, we talked about: - what is product led on-boarding? - what’s the difference between normal on-boarding vs PLO?  - does it help in optimising other metrics such as activation, churn, etc?  - why should SaaS companies care about it?  - how does it affect the end user/customer?  - has any SaaS implemented it? If yes, what are the results?  - does it have a direct impact on growth?  Connect with Despina on LinkedIn - https://www.linkedin.com/in/despinaexadaktylou/ Get in-depth research about Product Led Onboarding by Despina - http://bit.ly/32m3gek Visit ReinventGrowth's website - http://bit.ly/2JAptwM