Using Data to Optimize Content for Each Stage of the Funnel
Welcome to the fifth and final episode of Content Optimization Week on the Voices of Search Podcast. In this episode we’ll be reviewing the topics we discussed earlier in the week while diving into the data and tools that you can use to optimize your entire content marketing strategy. Join Ben and our special guest, Marlon Glover, Content Services Team Lead at Searchmetrics as they dive into the gathering and utilization of data to optimize your content funnel. Show Notes Connect With: Marlon Glover: Website // LinkedIn Benjamin Shapiro: Website // LinkedIn // Twitter
