Gaurav Lull on Evolving The Branded Content Model

On this week's episode, host Varun Duggirala is joined by Gaurav Lulla, Co-Founder of Loose Cannons Content Studio. They talk about the importance of collaboration in the content industry and why it is important to define the role of an individual in an organization. They also speak about their mutual admiration for the brand Nike when it comes to brand communication and why some of the most successful brand communication strategies fail to get in business for the company.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

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